Discover Insight

If you’re struggling to see how your business is going to survive the current Black Swan, then you should listen

The coronavirus crisis poses many dangers. Most obvious are physical health impacts.  But less apparent, and more widespread, are the

How should you as a business leader, respond to disruptive change in a decisive way?  As the current global crisis

How is your branding? Do you have a branding strategy in place? Who is in charge of your branding, or

If you’re trying to deliver remarkable customer experiences that will get customers talking, then you’re trying to create Talk Triggers. 

Running a business can be tough at the best of times.  So many unplanned challenges and obstacles facing you every

In a frantic world where trust is hard to come by, brand promises matter.  They’re how people learn whether they

Ever feel like you need an interpreter? Acronyms are everywhere in business. They’ve become a language in their own right,

Feeling confident about the future? Is there a clear road map in your business leading to a new and thrilling

If you’re looking to sell your business, then you will be wanting to get the most out of what is

Shannon Byrne Susko isn’t just a CEO, she’s a serial entrepreneur, business coach, keynote speaker and the reluctant author of

How good is your team? This is a simple question that often involves facing up to hard truths. If your